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Platform

What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Loyalty
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
CRM
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Payments
Drive brand engagement by providing fast, frictionless guest payments.

Solutions

Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.

Subscriptions
Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Integrations
Launch your programs with more than 450 existing integrations.

Small to Medium Restaurants

Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.

Convenience Stores

Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
Integrations
We work with your environment - check it out.

Company

About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
News/Press
A collection of press and media about our innovations, customers, and people.
Events
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Careers
Support
Paytronix Login

Order & Delivery Login

Resources

Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
E-Books
Learn more about topics important to the restaurant and c-store customer experience.
Webinars
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
Reports
See how your brand stacks up against industry benchmarks, analysis, and research.
Blog
Catch up with our team of in-house experts for quick articles to help your business.

2024 Gift Card Trend Report

Are you overlooking these 8 reasons to sell mobile-first gift cards?

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Catering Payments: Tech & Terms to Know for Great Outcomes

Catering Payments: Tech & Terms to Know for Great Outcomes

Many caterers rely on creating and sending invoices manually, accepting payments through cash or checks, and generating reports either with pen and paper or without automation tools. All of the above cause inefficiencies in tracking sales and profit and create issues when you, as a business owner, need to accept or receive payments. 

As the global catering market continues to expand at a projected 6.2% annual growth rate, it’s expected to reach $124.36 billion by 2032. Therefore, leveraging automation through catering invoice software and tools increases your catering business’s operational efficiency.  

Such tech leverage in turn allows you and your staff more time to focus on food quality, catering marketing, customer service, and recipe development. Let's learn about technologies and payment strategies to improve efficiency and prevent losses in your catering business. 

Understanding Catering Payments 

Catering payments are the financial transactions made by customers for your event-specific food, beverage, staff, and equipment services. Payments include deposits, payment plans, service fees, and any additional charges for customized menus, equipment rentals, and staff services. 

Catering payment amounts and frequencies vary between clients, and a streamlined payment process is crucial for success. Efficient payment systems build trust with clients, ensure smooth cash flow, and reduce the risk of late payments or financial disputes. 

Your catering business is likely to face several challenges, including late payments, last-minute client changes, unexpected equipment costs, hardware breakdowns, or software errors. So, having a sound payment strategy and a technologically strong system is vital to handle every situation without any loss. Offer flexible payment options, set clear terms upfront, offer to answer any questions your potential clients may have, and use digital invoicing tools to protect your business from operational strain.

paytronix online ordering report

4 Problems with Manual Catering Payment Methods 

If your catering business uses outdated financial systems, you’re going to face several operational challenges until the core issues are resolved. Here are four common problems with using manual catering payment methods: 

  1. Manual Invoicing: Caterers who rely on manual invoicing run the risk of misaddressed invoices. Inconsistent information in your invoices creates misunderstandings between your staff and clients. 
  2. Limited Payment Options: Catering businesses that only accept cash or checks make it harder for customers to pay, especially for larger events. Offering more digital payment options, like mobile wallets or online transfers, makes it easier for customers and helps your business stay competitive. 
  3. Difficulty Tracking Payment: Manual systems make it challenging for you as a business owner to keep track of payments and overall sales performance. This inadequate tracking means it’s much more difficult to make caterers unaware of overdue invoices, making strategic planning business growth even more difficult. 
  4. Late Payments: Late payments create cash flow challenges, such as financial stress, missed opportunities, and increased debt. They hinder your ability to pay suppliers and staff on time, which causes frustration and results in operational difficulties for the business. 

Catering Businesses Technologies for Payments 

Technology has helped catering businesses achieve sustained growth. Catering invoice software includes frictionless payment options that are user-friendly and encourage guests to return to your business. Let’s see what payment technologies are useful for your business: 

Streamlined Point of Sale (POS) Systems 

A point-of-sale (POS) system goes beyond simple transaction processing and facilitates effective payment management.  A POS system features: 

  • Quick Transactions: During peak times, you can process your sales and handle multiple transactions simultaneously. This will minimize customer wait times and boost overall customer satisfaction. 
  • Inventory Control: You can keep track of the stock levels in real-time. POS software links sales data to your inventory management software to easily trace and update current stock levels, which prevents your business from being unable to fulfill any given sale. 
  • Efficient Billing Solutions: With automated POS solutions, you can generate accurate invoices and manage all billing details. This tech solution gives your customers clear and professional invoices, including services rendered and payment terms like net 30. 
  • Streamlined Supply Chain: POS systems simplify the management of your supply chain and monitor stock levels in real-time. This will help you avoid overstocking, minimize waste, and reduce overhead costs. 
  • Integrated Accounting: POS software simplifies financial tracking and reporting for your catering business processes. It will help you monitor your cash flow and sales performance without any hassles. 
  • Multiple Payment Options: You can include multiple payment options to give your customers a great experience with secure online checkouts. 
  • Payment Reminders: The software enables automated payment reminders, ultimately reducing the burden of manual follow-ups and maintaining healthy cash flow. 
  • Secure Payment Processing: Today’s POS systems use advanced encryption and tokenization technologies to protect your and your customer’s payment information. 

Online Ordering and Payment Solutions 

Integrating a robust first-party online ordering and payment solution offers flexibility and convenience to you and your customers. Customers can order from anywhere, and you can accept contactless payments without any hassle. Here’s how mobile payment solutions benefit your catering business: 

  • Flexibility and Accessibility: You can receive orders and accept payments from anywhere. This will allow you to secure bookings faster than those who rely on manual processes. 
  • Reduced Cash Handling: Mobile payment solutions like credit cards, digital wallets, and cryptocurrencies enable you to significantly reduce your cash transactions. 
  • Contactless Payments: Near-field communication (NFC) payment technology accelerates payment processes by users holding or tapping mobile devices or cards right above or beside a payment terminal. Offering contactless experiences speeds up your checkout processes, especially during busy events. 
  • Automated Receipts: After each transaction, you can send your customers digital receipts via email or SMS. This reduces dependence on paper receipts and promotes sustainability. 
  • Loyalty and Rewards Integration: There’s no reason not to reward your customers with loyalty programs for their purchases. These programs empower your customers to earn points and redeem rewards whenever they make a specific purchase or spend a specific amount or more with you. 
  • Subscription Billing: You can also manage recurring payments with subscription billing for every event. It enables the automatic collection of funds and creates one or more steady revenue streams for your business. 

Automated Online Invoicing 

With automated online invoicing tech, you can manage your catering business invoices faster and more accurately. Here’s how online invoicing can transform your catering businesses: 

  • Accurate Invoice Generation: These days you can generate invoices automatically with a few taps of your thumb or clicks of your mouse. Such a feature minimizes manual data entry, saves time, and significantly reduces the risk of errors. 
  • Mobile-Friendly Invoicing: You can create and send invoices from your smartphone or tablet, whether at an event, in a meeting, or from your office. Sending invoices from a mobile device improves your team’s overall responsiveness to client needs and preferences. 
  • Smart Template Options: You can customize your invoices for your brand to give clients a personalized touch. This elevates professionalism and makes a lasting impression on your clients. 
  • Automated Payment Reminders: You can send automated reminders for outstanding invoices to keep your cash flow healthy. This reduces late payments and maintains revenue stability.

online ordering digital storefront webinar cta

4 Payment Terms You Should Know in the Catering Industry 

Knowing business payment terms makes it easier to achieve smooth transactions between you and your clients. The following terms clarify expectations around deposits, cancellations, gratuity, and payment timelines. 

Understanding these terms can prevent misunderstandings and promote a positive catering experience in your business. Here’s a breakdown of the four key payment terms you should know: 

1. Net Terms Schedule 

Net payments refer to a buyer's timeframe for settling the invoice after purchasing from a seller. It specifies the deadline, such as 15, 30, 60, and 90 days for payment from the date an invoice is sent. Net terms support timely payments and help your business manage its cash flow.   

2. Deposit Requirements 

Deposits require customers to pay a percentage of their total purchase upfront to secure an event or availability with your catering business. This deposit is a percentage of the total estimated cost, serving as a commitment from your client to pay the remainder within a specified time frame. Most catering businesses collect 20-50% of the total balance a few days before the event. The remaining amount becomes due on the day of the event or as soon as possible. 

3. Cancellation Policies 

A cancellation policy provides terms and associated fees for cancelling event bookings. It helps manage client expectations and reduces the likelihood of disputes.  

4. Gratuity Policies 

A gratuity policy includes guidelines regarding tips or service charges added to the final bill. The tip percentage may vary according to customers' inclinations and preferences and is distributed among the catering staff upon successful completion of the event. 

5 Tips for Negotiating Favorable Payment Terms to Capture More Customers 

Creating win-win payment terms that protect the interests of your clients and catering business requires careful planning. Here are five of the biggest solutions you should consider: 

1. Understand Your Client’s Needs 

Understanding your client’s needs and expectations will help you tailor offerings to better meet their requirements. This will ultimately lead to a smoother negotiation process and stronger business relationships. 

2. Be Transparent

Clearly outline your standard payment terms, including deposit amounts, payment due dates/net payment terms, and any penalties associated with late payments or cancellations. A transparent payment structure reduces the odds of misunderstandings and improves your customer relationships. 

3. Offer Multiple Options 

Provide flexible payment options that cater to different customer needs, like paying via online wallets, credit cards, gift cards, or special discount offers for your services. This will empower your clients to choose the best options for them. 

4. Discuss Cancellation Policies 

Specify clear and fair cancellation policies to protect your business operations and avoid disputes. Strategies like offering refunds for cancellations before a certain time will make you a more trustworthy catering service company. 

5. Document Everything 

Document all details of each individual engagement based on a well-crafted catering services contract template. This minimizes the risk of misunderstandings in the future. Moreover, it’ll protect your interests and build trust with your clients. 

How to Set Up a Well-Defined Payment Strategy for Your Catering Business Success 

A well-defined payment strategy is essential for the success of your business. Here’s what to incorporate:  

1. Assess Your Current Payment Process 

First, review your current payment methods and identify the system's inefficiencies. Understanding this current setup will help you improve the areas that cause delays and issues with payment tracking. Catering businesses that have switched to an online invoicing platform reported 33% of their payments are getting paid on time (compared to only 24% of paper invoices that are paid on time), reducing invoicing time from days to hours. 

2. Define Your Catering Payment Terms 

Clearly outline your standard payment terms to prevent misunderstandings and protect your business.  Include all the legal payment terms, cancellation policies, and other rules your customers must know. It’ll help you reduce payment disputes with your clients.  

3. Implement Automated Invoicing 

Automated invoicing streamlines business processes, saves time, and improves cash flow. Make sure that you set up a robust automated invoicing system that makes your billing tasks hassle-free free and accurate. 

4. Incorporate a Secure Payment System 

Research shows that about 70% of customers feel comfortable making payments in businesses with secure systems. Catering businesses that incorporate a secure payment system that tokenizes credit card information attract more customers and have minimal risk of fraud. 

5. Regularly Review and Update Your Policy 

Review your policies regularly to align with your latest operational needs, legal requirements, and market trends. Consider reviewing the payment policy schedule quarterly to adapt quickly to industry changes. 

6. Gather Client Feedback and Improve 

Be open to taking feedback from clients regarding every aspect of your payment process. Gaining insights into your clients’ experiences provides invaluable insights for improving your payment processing strategy. Many catering businesses utilize post-event surveys to gauge client satisfaction with the payment process. 

Revolutionize Your Catering Payment Operations Today

Implementing effective payment technologies and clear payment terms is essential for the success of your catering business. To streamline your payment processes, embrace modern payment solutions like payment apps, POS systems, and automated invoicing.  

This protects your business and prevents misunderstandings among clients. It also creates a customer-friendly payment experience for businesses that drives loyalty and offers long-term success in a rapidly changing market. 

Book a demo now for our end-to-end guest engagement software to improve your catering payment experience! Also, check out our 2024 loyalty guide and learn how to attract and retain more regular customers.

paytronix online ordering demo cta

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