Marketing to one starts by collecting data from billions
Simply put, we’ve collected the most data from the most consumer transactions in the industry, so our Artificial Intelligence has stronger models, deeper insights, and more accurate predictions, all waiting to power your 1:1 marketing.
Customer Insights for Restaurants and Convenience Stores
Insights lead to impact
AI to IASM supports all your 1:1 marketing efforts so you reach the right people with the right message at the right time to drive amazing results.
K-Means Clustering for Restaurants and Convenience Stores
Find groups ready to buy
With K-means clustering, AI to IASM identifies distinct clusters of guests that are ready to buy, and makes specific offer suggestions to drive results. All you have to do is take the credit.
Customer Segmentation for Restaurants and Convenience Stores
Improve performance through segmentation
Realize the potential of your data to impact your results through powerful guest segmentation. Now you can use individual behaviors to send specific offers and messages while we calculate the impact for you.
Predictive Analytics for Restaurants and Convenience Stores
Your “likelihood to succeed” skyrockets
Paytronix’s powerful predictive analytics, driven by our huge data set, is delivered to you in a simplified dashboard so you’ll know which of your guests is “most likely” to engage with your brand in any way, and you can create custom programs based on their habits.
Through the SmashClub Rewards program, we utilized the Paytronix tools to tailor communications in a targeted way to what guests enjoy.
Lexi Ryan, Loyalty Manager
Smashburger
6.5%
