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How Johnny's Pizza Combined Loyalty and Online Ordering to Drive Historic Sales
Like many pizza brands, Johnny’s Pizza was offering delivery long before the spring of 2020. When the pandemic hit, Johnny’s watched its competitors scramble to launch third-party delivery while it doubled-down on its first-party solution. The brand revamped its loyalty program to a tiered system with 1:1 campaigns, launched curbside delivery, and leveraged surveys to refine its guest experience. But it didn’t neglect third-party either. Using marketplace management tools, Johnny’s can change pricing and inventory across third-party menus in seconds. Today, the brand is seeing record returns on their online ordering channels by providing guests with a personalized experience that keeps them coming back.
Join this webinar as we discuss:
- How to get the most out of your first-party online ordering by leveraging loyalty
- Tips for revamping your loyalty program without disrupting operations
- How to convert third-party customers to first-party loyalty members