Paytronix’s Kristin Lynch Receives 2025 Top Women in Restaurant Technology Award

Innovator Award recognizes work of Lynch and her strategy and analytics team in helping brands create deals that drove more traffic to their stores

Newton, MA. - March 4, 2025 - Paytronix, the leader in guest engagement for restaurants and convenience stores, today announced that Kristin Lynch, senior director of strategy and analytics, Paytronix, An Access Group Company, has been named a winner of a Hospitality Technology 2025 Top Women in Restaurant Technology Awards. Recognized as an Innovator, Lynch will be celebrated at an awards program on March 11 at the 30th annual MURTEC (Multi-Unit Restaurant Technology Conference), March 10-12, at Caesars Forum in Las Vegas.

“These awards honor problem-solvers and trailblazers who are elevating our industry,” said Robert Firpo-Cappiello, editor-in-chief of Hospitality Technology. “We know their achievements will inspire the next generation of restaurant technology professionals to push boundaries, break barriers, and lead with confidence.”

In 2024, Kristin and her team leveraged both their industry knowledge as well as the dominant industry trends to create deals that drove more traffic to their clients’ stores. They encouraged brands to move forward with the times and put things in place -- whether a partnership, a campaign or even a program restructuring – to get closer to their guests.

“As someone who is deeply invested in making restaurant brands and those around her successful, I’m honored to be recognized with a 2025 Top Women in Restaurant Technology award for the work my team, our brand partners and I do to advance the restaurant industry,” Kristin Lynch, senior director of strategy and analytics, Paytronix, An Access Group Company. “This award isn’t just about me – it highlights how Paytronix and our clients use technology to enhance guest engagement."

Celebrate the full list of winners here: https://hospitalitytech.com/topwomen25