2024 Gift Card Trend Report
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Press Releases
Paytronix Expands Online Ordering to Accept Pony Express Orders
Apr 01, 2023
Newton, MA, April 1, 2023 -- Paytronix, the leader in guest engagement for restaurants and convenience stores, today transformed ordering by integrating Paytronix Online Ordering with the Pony Express, America’s legendary express mail service....
Paytronix and mParticle Partnership Helps Brands Unlock the Value of their Loyalty Data
Mar 21, 2023
New integration enables brands to stream loyalty, messaging engagement, and ordering data from Paytronix to mParticle. Newton, MA – March 21, 2023 – Paytronix, the leader in guest engagement for restaurants and convenience stores, and mParticle,...
Paytronix Mobile Experience Builder Revolutionizes Mobile App Management
Mar 07, 2023
Enables brands to publish real-time updates to reach their mobile guests. Brands can hyper-personalize messages, images, and promotions for 1:1 guest engagement. Builds on the Paytronix suite of offerings that provides brands of all sizes with...
Smitty’s Engages and Rewards Restaurant Guests with Paytronix
Feb 28, 2023
Smitty’s tech evolution consolidates restaurant tech solutions adopted during the pandemic to truly engage guests. Newton, MA, February 28, 2023 – Paytronix, the leader in guest engagement for restaurants and convenience stores, today announced...
Paytronix Gift Card Report: Inflation Forces Changes for Both Restaurants and Guests
Feb 21, 2023
Restaurant gift card revenue is up 6% year over year; total cards sold is down 2%. Digital and third-party sales are starting to replace in-store purchasing. Guests are spending more by purchasing higher value cards. Newton, MA, February 21, 2023
Paytronix Looks to the Future of Guest Engagement
Jan 31, 2023
With a new look, the pioneer in providing the technology and services that enable brands to develop deep and lasting guest relationships signals an industry shift. Newton, MA, January 31, 2023 – With a bold new look and feel, Paytronix, the leader...
Cyber Monday is the New Black Friday for Restaurant Gift Cards
Nov 30, 2022
eGift is now the primary driver of holiday gift card sales Newton, MA – November 30, 2022 – Cyber Monday is the new Black Friday. That’s what emerged when Paytronix, the most advanced digital guest experience platform and a leader in restaurant...
Paytronix Names Elizabeth King Chief People Officer
Nov 01, 2022
New position elevates talent to the executive level. CPO aims to attract, engage, and develop employees in light of dramatic growth over the past year. King will spearhead the drive to deepen community with both on-site and remote employees. ...
Paytronix Annual Loyalty Report 2022: Members Defy Inflation by Visiting and Spending More; Loyalty Spending Highest on Record
Oct 11, 2022
55% of restaurants report that their loyalty check sizes have increased more than the price of their items. 5-17% of total restaurant revenue is driven by the most loyal 2-3% of customers. Generational shift is underway with Millennials and Gen Z...