Paytronix Launches in Square App Marketplace to Boost Digital Guest Engagement for Restaurants

Square’s integration of Paytronix Online Ordering and Loyalty Solutions enables restaurants to build lasting relationships that keep guests coming back.

Newton, MA, May 16, 2023 – Paytronix, the leader in guest engagement for restaurants and convenience stores, today announced a new integration with Square, the technology company that makes commerce and financial services easy and accessible. Sellers using any Square point-of-sale (POS) platform, including Square for Restaurants, will soon be able to incorporate Paytronix Online Ordering and Loyalty programs directly from the Square App Marketplace.

The integration with Paytronix enables businesses using Square POS to add Paytronix-powered online-ordering capabilities. The integration delivers great customer experiences by engaging guests with the right message at the right time to drive additional orders and increase spend. The ability to add Paytronix Loyalty will also be available soon.

“Online ordering is now a key part of the restaurant guest engagement ecosystem, and it needs to work perfectly throughout the tech stack,” said Dan Murphy, VP Strategic Partnerships, Paytronix. “Brands must align all components of their digital guest engagement platform, and this integration of Paytronix with Square makes life easier for restaurants standardizing on the Square for Restaurants ecosystem.”

Benefits of the Square integration with Paytronix include:

• Customization of the first-party ordering experience so guests have the same experience on site and on their mobile device.
• Feeding orders directly from Paytronix Online Ordering to the Square POS and Kitchen Display System (KDS), thereby reducing errors and ensuring guests get what they ordered.
• Aggregation and control of the third-party ordering channel, synching menus across all platforms and injecting orders directly into the Square POS and KDS.
• Full integration with Paytronix Loyalty, coming soon to enable users of Square POS and Paytronix to easily gain purchase insights and build tailored offers that keep guests coming back.

“Square’s integration with Paytronix is about keeping guests coming back, with loyalty-driven engagement right at the point of sale combined with purchase insights and tailored offers designed to increase visits and revenue,” said Jane Hong, Head of Restaurant Partnerships, Square. “Together, Square and Paytronix offer a nimble, scalable guest engagement solution that meets the needs of a restaurant as it grows.”

This new offering is available to US-based Paytronix and Square sellers. To learn more about the Paytronix integration with Square, visit. https://www.paytronix.com/partners/partner-square.

About Square

Square makes commerce and financial services easy and accessible with its integrated ecosystem of commerce solutions. Square offers purpose-built software to run complex restaurant, retail, and professional services operations, versatile e-commerce tools, embedded financial services and banking products, buy now, pay later functionality through Afterpay, staff management and payroll capabilities, and much more – all of which work together to save sellers time and effort. Millions of sellers across the globe trust Square to power their business and help them thrive in the economy. For more information, visit www.squareup.com.

About Paytronix

Paytronix is the leader in Digital Customer Engagement for restaurants, convenience stores, and other retailers who seek to build lasting guest relationships. Paytronix continually advances digital guest engagement by developing technologies that uncover new insights about guest attitudes and behaviors that create brand preferences. For more information, visit Paytronix.com.

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