Beginning this fall, Paytronix will be using a new SMS provider and eliminating the shared 73757 short code. Paytronix clients can expect to be migrated off the shared short code and onto the new SMS messaging method of their choosing beginning in...
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The competition is fierce for guests’ online business, and restaurants and c-stores are working to keep their brands competitive and stay on top of...
With digital ordering dominating the industry, perfecting the online menu is more important than ever. Fortunately, there are some basic strategies...
As the national economy continues to rebound from the COVID-19 crisis, Americans are hitting the road in droves: more than 47 million will travel...
The pandemic changed a lot about our culture and society, but one thing that didn’t falter was Americans’ love for ice cream. In fact, the frozen...
In March of last year, P.F. Chang’s overhauled its entire business model in a matter of days as statewide lockdowns went into effect across the...
At its core, artificial intelligence-driven marketing aims to communicate with guests on such a personal level that it’s as if each campaign were...
Understanding a guest’s next move before it happens would completely change a marketer’s strategy, from simply deciding who they should email to...
With spring this year comes a renewed sense of hope that is a little greater than usual: the weather is warming, plants are blooming, and...
It’s well–known and well–documented that as the relevancy of a given marketing campaign increases, so does guest engagement. For example: a vegan is...
